HMI Display Technology Trends from “AUTOMOTIVE COCKPIT HMI USA 2017”

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4th International Conference Automotive
Cockpit HMI USA 2017

Automated Drive – UX/User Experience – Driver Distraction – Connectivity Solutions – Usability – Multi-Modal Solution

The way drivers interact with their cars is evolving, driven by changes in a number of related domains – personal mobile devices, car technology, consumer electronics, demography and economics.

Therefore the ultimate challenge for HMI experts is the creation of an interface that is engaging, functional, easy to reach and use and not distracting. This has become even more important in the automotive cockpit, where the number of instruments and functions directly accessible to the driver has kept rising steadily over the years.

Introducing more content in the car has increased the complexity of UIs, forcing both OEMs and suppliers to think carefully about their development process. It is difficult to create UIs that are easy to use, not distracting and packed with all the features consumers demand. Car companies are starting to think more and more like electronics and high tech companies. Automotive HMI design has become the ultimate tool for brand differentiation for all automotive segments. The arrival of the connected car and the development of automated driving are main drivers.

Relevant Articles

Driven to Distraction - How New Tech Will Help You Keep Your Eyes on the Road

Driven to Distraction – How New Tech Will Help You Keep Your Eyes on the Road

Graham Heeps, contributor at Automotive IQ, analyzes how the automotive industry is responding to one of the biggest consequences of connected vehicles, driver distraction.

Amd Foundry And Hp As Primary Partners Of The Vr Awards And 2017 Shortlist

Download the article to find out what auto makers and suppliers are doing to address this issue, which OEMs are collaborating with what tech companies, and which active and passive safety functions best prevent distracted driving.

Interview with Google's Golden Krishna

Interview with Google’s Golden Krishna

In the lead-up to the 4th Annual Cockpit HMI conference, Automotive IQ sat down with presenter Golden Krishna to discuss his work on Google’s design strategy to shape the future of Android, trends in interface design, the challenges of going screenless, and how we can build a technologically advances world without digital interfaces.

Download the interview to find out what makes for great UX!

HMI 2.0 requirements for successful implementation of next-gen ADAS functions

HMI 2.0 requirements for successful implementation of next-gen ADAS functions

This article describes how automotive HMI is evolving in a hotbed of innovations within the sector, providing an overview of the requirements for the successful implementation of ADAS functions, and the latest technology concepts making waves across the automotive industry.

Human Factors Design Assistance for DVI

Human Factors Design Assistance for DVI

Content overview:

  • Analyzing the safety problem
  • Reviewing NHTSA’s approach to distraction
  • Overarching goals of HFCV program
  • Objectives and content of DVI Design Assistance
  • Development process and conceptual framework
  • Examples and topics of DVI Design Assistance
  • Update on Driver Distraction Guidelines

download this reports and much more


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Raffaele Schiavullo
the authorRaffaele Schiavullo
ADMINISTRATOR - Senior 3D/Virtual Reality Specialist and Automotive HMI developer - Working in London and "insanely" passionate about technology and its creative applications